Tailwind is a social media scheduling and analytics software that helps businesses create, schedule, and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, views hashtag suggestions and conduct website analytics via a unified platform.
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Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Tailwind helps me schedule pins for the future so that I can pin on the weekend for all week!
Although I have not used Tailwind very long, I have not found anything to dislike so far!
I am able to present my Pinterest followers with pins when they will see them, yet they are created at a time that is convenient for me!
Tailwind is easy to use and very intuitive. It has been a lifesaver for instagram scheduling.
It is sometimes glitchy, but that is a minor detail.
Tailwind has given us a much easier way to stay connected with our users.
What I like best about Tailwind is its ability to schedule pins weeks in advance at the specific times they will be most likely seen by followers.
My only dislike about Tailwind is with the "Your Schedule" listing of dates. The field displaying the date is too short and when the numerical date is more than 1 digit, it's necessary to hover over each and every single pin in order to see the actual numerical date for the pins. Very time consuming when recording dates for 12-15 pins per day each week!
I don't use Tailwind for business, but rather for Educational purposes. Still, using Tailwind has solved the problem of making valuable educational products visible to more people. The benefit has been increased income due to increased visibility of the website.
Visual layout, draft structure, chrome extension
Analytics history is short (7 days for a premium account). I have to use Pinterest Analytics to get a complete picture for reporting.
The traffic to our website from Pinterest has grown from 20-25 to over 800/week.
I love how you can plan tweets and posts for the future and let it work all on its own, saving a ton of time.
I don't like the overall look, but that is not important. It is very useful.
Saving time in my work day. What usually takes hours only takes minutes.
I love being able to schedule out all of my pins in one sitting. It's amazing. It's so easy to use, too! I also love Tailwind Tribes. It allows you to collaborate with other people in your industry,
Sometimes the software can be kind of slow. Other than that, there is not much I dislike...except maybe the price. I do wish it was cheaper. I don't really find the analytics useful at all. I pretty much use it for scheduling only, which makes it a bit expensive.
I am solving the problem of not having time to pin every single day. I have seen an increase in pin engagement, followers, and sales of my products. It's a must for anyone who wants to market their products on Pinterest.
I honestly have not been using Tailwind for very long, but it offers something that other social media schedulers do not - the ability to schedule pins to Pinterest. I have used other social media schedulers, like Hootsuite, Buffer, Meet Edgar, and Post Planner and as far as I am aware, none of them offer the opportunity to integrate with Pinterest. I like that you can create a schedule for pinning things and then actually schedule content to fill up the schedule. I also like that you can see the analytics concerning how well your pins are performing. You can see when you posted each pin, how many times people have liked, commented, or repinned each one, and can also reschedule them. In addition to pin insights, they also provide you with board analytics, which is pretty cool. You get to see how may people follow each of your boards. That is helpful because although a lot of people will follow your entire profile, some people will only follow specific boards. For example, my most popular board is the one that highlights the best posts fro my blog. The one with the least amount of followers is my "Work With Me" board. I also like that you can view them in order of likes, so it is easy to see which ones are the most/least popular at a glance. It also shows how many pins you have on each board, which can help you decide which boards you need to focus on a bit more. I also really like that you can organize pins by things like hashtags, pinner, domains, ad time periods. Finally, it does a great job of tracking your follower growth daily, weekly, and over time.
I think my only problem is that I can't afford to add it on to my monthly budget, but that is not a real issue. I can't think of any thing that I dislike about it.
I am really trying to use PInterest more as a way to earn money, so this helps to position me as an expert in my niche while also sharing tips, tools, and resources that my audience is interested in, but that I don't cover.
Love the ability to schedule out pins and see analytics that just aren't available natively. A great tool for seeing pin virality and analytics not available naitvely. The free trial option was excellent and I convinced my organization to buy this for a year. An excellent tool for seeing most popular boards, too. What I liked about this took is that it allowed you to see exactly what URL people found a pin from, as well. The ability to save a pin in draft mode is especially beneficial, allowing you to schedule pins later.
I really have no dislikes about this product. It had everything I needed.
We solved the lack of analytics
Pinning used to be a chore for me, and after discussing the possibility of hiring a VA, I happened upon Tailwind. It's better than any VA I could have hired. It tells me the best times to pin, let's me schedule pins months in advance, and even recommends content based on my pinning patterns. Well worth every penny.
They've continued to improve this product. While I wish I could more easily schedule seasonal pins for the future, the reality is this becomes more tedious. I still go and pin these seasonal items by hand as a result.
This tool has saved me time and money...what is better than that when you are a small business owner?
The chrome plugin for Tailwind makes it super easy to pin at volume from any site. The analytics are also top-notch and much more robust than native Pinterest analytics. It's an intuitive platform that easily shows you what's working and what's not in your Pinterest strategy.
It's hard to find anything I don't like with Tailwind. Their support and user experience team is super responsive and transparent, so they've taken all of my feedback into consideration. Considering they work with huge brands, it's nice to know they're willing to iterate for smaller companies.
I've increased referrals from Pinterest a ton and created a nice cycle of funneling people to our site who are then pinning our images. I can see easily what days and times work best for engagement and referrals and exploit those.
I really like Tailwind because of the platform's ease of use, the features that help show you the best time to publish pins and other various analytics, and it just makes my life as a social media manager a lot easier day to day!
I feel like this is a generally good platform for what its meant for, but of course they could make it even more robust and better optimized with just general updates; I have found it laggy sometimes.
Tailwind helps me generate new content ideas and repurpose existing, well performing content. As a social media manager with sometimes limited resources, this tool has made my job and content perform a lot better.
It's easy to schedule all your pins! It gives you a nice layout so you are able to see what is scheduled and what content is still in your drafts. It also allows you to choose time slots on specific days depending on how many times you want to post each day to help keep you consistent. It adds everything automatically for you in your queue and gives you the ability to rearrange once added.
It's still a little clunky. The scheduler part of the software (which is what I use it for almost exclusively) is not exactly seamless. I think the ideas are right and the capabilities are on point, but the execution is still lagging a bit. For example, when you try and rearrange scheduled pins in your queue, it sometimes puts them in the wrong place or randomly adds new time slots to days instead of seamlessly shifting everything.
Pinterest scheduling made easy and automatic! It's a game-changer when you want to get ahead, batch schedule and leave on auto pilot for a bit.
I love that you can manage your future posts, schedule pins and instagram posts and more.
I dislike that you get signed out very frequently if you are logged in on many users.
We are able to solve the problem of posting and updating customers on weekends and when we arent in the office.
The ease of use combined with the huge amount of possibilities that you have. The overall layout of the program is very user-friendly. Also, the addition of the auto post feature makes tailwind gold. With this feature, you can align all your marketing strategies at once.
It is a heavy web-based software package. Because my computer is a bit older, it is really noticeable. There is no quick "click and done" work that I can do. But then again, with a slightly better computer (read: after 2010) this should not be a problem :)
The automated posting feature makes the Pinterest work a lot easier. Because all the useful functions are onboard, you can tweak every post before it goes live. If you want, you could schedule for a full year in advance. This also works with the Instagram auto-post feature. You can align both schedules for maximum marketing results.
I feel that this program is a lot like Buffer, but with one difference. Hashtags. Tailwind really helps you discover which hashtags are best to use. I don't always use Tailwind to upload, but I do put my images in to Tailwind to make sure that I am using the best tags for my post.
Like I said, I find this to be very similar to Buffer. And instagram's rules make it difficult to find this program as useful as it could be. If I could do all this work and then just leave the program to post for me, that would be wonderful. But the reminders, while useful, are not quite as useful as posting for me.
This really does help me schedule and reach as far in to my audience as I can with tags.
Tailwind has helped me to really up my pinterest game. The interface is easy to understand and flexible enough for beginners and pros alike. The analytics are spot on!
The lack of integration with other social media apps like Twitte, LinkedIn, TikTok and so on and so forth. However, Tailwind is known for Pinterest and Instagram, and it handles them well.
Scouting all over, there wasn't a stable scheduled for Pinterest. Until I came across Tailwind. This has helped solved the problem of scheduling multiple posts to my Pinterest boards.
Tailwind has made it incredibly easy to create pins in bulk. I am publishing 30+ pins a day and this tool makes that process a lot faster. I had been creating pins in Pinterest prior to using tailwind and it was a lot slower.
It can be buggy - sometimes when editing specific designs it glitches and I am not able to adjust things how I want to. I would love to be able to apply the same description to a batch of pins as well. You can apply one board to all easily, why not the title and description as well?
It has saved me time. Creating pins used to take up a lot more of my day. Because it is so much quicker, I am able to publish more pins daily than I previously was.
I use Tailwind to manage Pinterest for a client. I like the features of the software such as pin creation, scheduling, smartloop, and communities. All these features save time and allow my client's content to reach more viewers.
I have been using Tailwind for over a year, and in combination with Pinterest Scheduler for the past two month. I can say, my client's pins have greater reach when Tailwind is used with Pinterest's native scheduling tool. I fear that scheduling pins in Tailwind alone may not have the same results.
Scheduling pins with the publisher and smart loop, as well as communities. This software saves time and allows my client's content to have greater reach.
Tailwind let’s you preform pins for Pinterest and auto publishes them so you don’t have to think about them. It is a great way to plan and market for the future without spending time doing it every day.
Tailwind seems to be a little less effective with all of the new algorithm changes in Pinterest. Some features are obsolete now as Pinterest doesn’t value reprinting old content
Automation and easy pin scheming without having to think about it every day.
The SmartLoop and Tribes functions are easy to use and save time
The chrome extension can be tempremental
Reduced time needed to Pin and allows for scheduling